85% year-on-year website traffic growth 750+ contacts added to prospect and customer database Social Media Presence grew from nonexistent to hundreds of followers 10 New Distributors Added to US network Aker Technology, a world-class manufacturer of high-quality...
Our work
the proof in the pudding
A new Beacon for the financial future
After the announcement of the merger between Berkshire and Brookline Banks, an extensive branding exercise was launched with Leverage’s deft guidance. We developed a master list of potential names for the new organization. Competitive brand research and analysis...
Strong, kind, and unstoppable
brand identity, print, publications
Strong Girls United is an incredible Maine-based foundation dedicated to supporting the development of strong, confident, and resilient girls through sport, mentorship, and mental health programming. Imbued with extraordinary energy, infectious positivity, and...
Boldly bringing digital banking innovation to life
200 million annualized impressions across digital channels 10–15% of monthly retail account openings (more than double the 6% peer median) 2× lifetime digital account openings in the first seven months 42 years average customer age When Berkshire Bank prepared to...
A fresh angle on logistics
In today’s world of continuous and unpredictable disruption, Odyssey Logistics saw a need to rejuvenate their brand to position itself for the future and note a new emphasis on the “One Odyssey” concept, rather than a collection of divisions. Aside from the corporate...
The Wingman movement
Leverage was honored and thrilled to redesign the logo for the Wingman Program, a project of Dylan's Wings of Change, a foundation dedicated to the memory of 6-year old Dylan Hockley, who was killed in the shooting at Sandy Hook Elementary on December 14th, 2012....
Powers, LLC Identity & Website
Powers LLC, a law firm in New Milford, CT, was in need of a website, logo and stationery. The general brief was simple & conservative, but clean and confident. We responded with a simple but elegant logotype, a subdued palette, a tight and crisp stationery system,...





