When UPS, FedEx and the other major freight carriers changed the way they calculated freight charges (now based on package dimensions as well as weight), it was the perfect opportunity for Sealed Air Product Care to promote their space-saving performance packaging. We help Sealed Air lead the charge for smarter packaging by developing website, white paper and webinar materials and a targeted advertising campaign to get the word out that you don’t have to let dim weight get you down.
Formalized company-wide launch strategy Integrated campaigns across 5 global regions Defined ongoing cadence for activities Improved lead generation opportunities Tinius Olsen, a leading provider of materials testing systems for a wide range of industries, operates on...
85% year-on-year website traffic growth 750+ contacts added to prospect and customer database Social Media Presence grew from nonexistent to hundreds of followers 10 New Distributors Added to US network Aker Technology, a world-class manufacturer of high-quality...
After the announcement of the merger between Berkshire and Brookline Banks, an extensive branding exercise was launched with Leverage’s deft guidance. We developed a master list of potential names for the new organization. Competitive brand research and analysis...